Content is king! Everyone who does SEO knows these "words to live by." Does this phrase need to be updated? Could there be something that is even more important to your website SEO than content?
 
As an attorney, you make sure your website has all the right keywords that go along with your practice. You want to get as much information about you and your legal expertise out on the web. The content on your website is full, rich and ripe of everything you need to convey to a prospective client so they can hire you and know they made the right choice.  
 
 Search Engine Watch writer Adam Audette explains what's even more important to good SEO than content. Have you figured out what it is yet?

http://searchenginewatch.com/3641151