Blog

I GET MOST OF MY BUSINESS FROM REFERRALS, HOW WOULD SOCIAL NETWORKING BENEFIT ME?

Social networking is online business referrals. More people turn to the internet first to find a lawyer than to any other medium, and when they see that a lot of people have a lot of good things to say about you, it could make them more inclined to hire you as their attorney, as compared to an attorney that has no social networking presence.

The end.

Well, not really.

It is more complicated than that, but that is th ...

Promoting your law practice on the Internet has become an indispensible part of any successful legal marketing strategy, and law firm web design is the key to unlocking this strategy. More and more people across the country are turning to the Internet as their first, and at times, only legal resource, and capitalizing on this shift away from traditional contact methods benefits those attorneys with enough vision to expose their practice to the maximum number of potential clients possible.

Law ...

In an economic downturn, it is those businesses that advertise and market their law firm that not only survive, but thrive in the long run.  By maintaining and promoting continued ‘brand’ recognition through online branding, your business can increase profits despite the highly competitive shrinking market (and YES your law firm is a business).  Those businesses that have the most recognition will get the greater share of the potential client market.

A highly cost effective str ...

 The Many Sides of SEO

For attorneys who are investing in online marketing, there are many things to consider about Search Engine Optimization. But the most important reality of SEO is that results don’t happen overnight. 

The top rankings on Google are extremely competitive for broad terms in popular areas such as: personal injury attorney New York.  These keywords would take a considerable amount of resources to rank toward the top of search results because there are so ...

What Your Law Firm Should Know Before Choosing A SEO Practitioner...

Search Engine Optimization (SEO) Practitioners, are behind the latest and greatest way to attract new clients online.  SEO experts connect specific keywords that users are entering into search engines with the practice areas law firms’ offer.  That way, law firms can optimize their Websites to attract more qualified leads to their specific practice areas.  Highly qualified traffic is what good SEO is all ...

Web Writing Must Combine Call To Action and Inviting Content Writing

Shhh. Stop. Listen:  Is that the sound of someone clicking off your law firm's Website because they didn’t find anything interesting?  In order for an attorney Website to be effective, it must contain content that is inviting. Content writing for attorney websites should reach out and pull you in to the site to stay awhile: read other web pages, review attorney blogs and view images.  But most importantly, atto ...

ICRA Filters Block WebSites For Children Safety

With the abundance of Websites on the Internet, many parentsare using filtering software to prevent their children from viewingviolent and pornographic material online. There is an organizationwhich provides a way for law firms to designate their Websites toprevent them from being blocked by parental filters. This articleexplains the designation process and provides reasons why thisdesignation is important for your website.

The Internet Content Ra ...